Nationwide healthcare consulting

A stronger position.
A clearer path forward.

Managed care contracting, practice operations, and business strategy—guided by nearly 30 years of healthcare experience and a personal understanding of your goals.

Built around
your organization
Physician practices
& specialty groups
Surgery
centers
Hospitals &
health systems
Health plans,
IPAs & medical groups
01 / Areas of expertise

The details matter.
So does the bigger picture.

Healthcare decisions rarely stand alone. Rosenthal Consulting Services connects contracting, operations, and growth priorities to help your organization decide what comes next.

Managed care contracting & payer negotiations

Bring a practical business perspective to payer relationships. Develop a clear approach to contracting priorities, reimbursement discussions, and network opportunities.

  • Payer negotiation strategy
  • Contract and reimbursement assessment
  • Network participation opportunities
  • Renewal and relationship planning
Practice management & operations

Connect the day-to-day work of a practice with its longer-term objectives. Identify operational priorities and develop a practical plan your team can work with.

  • Practice workflow assessment
  • Operational priorities and planning
  • Team and process alignment
  • Support for practice growth
Medical sales & marketing

Make your organization’s value easier to understand. Focus business development and marketing efforts around the relationships and opportunities that matter to your practice.

  • Market positioning and messaging
  • Referral relationship development
  • Medical sales strategy
  • Business development planning
Healthcare business strategy

Turn a complex business question into a defined set of priorities. Evaluate opportunities in the context of your organization’s goals, resources, and market.

  • Strategic planning and priorities
  • Growth opportunity assessment
  • Market and relationship strategy
  • Planning for the next stage
02 / Who we serve

Different organizations.
Individual priorities.

Every engagement starts with understanding the business behind the care. Explore how our expertise can support your organization.

Support for the business of your practice.

Bring contracting priorities, practice operations, and growth plans into one conversation. For independent practices and specialty groups, the starting point is understanding your patients, your market, and your goals.

Discuss your practice
03 / Our approach

Start with understanding.
Move with purpose.

A thoughtful conversation is the first step. Together, we define the need, the scope, and a practical way forward.

01

Understand the landscape.

Talk through your organization, the challenge you’re facing, and what a successful engagement would need to accomplish.

02

Define the priorities.

Identify the most relevant questions, align on the scope, and establish a clear direction for the work.

03

Put the plan to work.

Bring a focused approach to your contracting, operations, or growth priorities, with attention to the details along the way.

04 / Meet your consultant

Michelle
Rosenthal.Rosenthal Consulting Services

Nearly three decades in healthcare bring perspective to the business decisions that shape an organization.

Michelle Rosenthal works with clients nationwide across managed care contracting and payer negotiations, practice management, medical sales and marketing, and healthcare business strategy. Her approach starts with understanding your organization and the priorities behind the project.

Nearly 30 years of experienceServing clients nationwide
Connect with Michelle on LinkedIn
05 / Let’s connect

What’s next for
your organization?

Schedule a 30-minute introductory consultation with Michelle to talk through your organization, your priorities, and the right next step.

Introductory consultation

Meet with Michelle.

30 minutes · Microsoft Teams

Consultation hoursMonday–Friday9 a.m.–5 p.m. Pacific
Choose a time

Choose from Michelle’s available times in Calendly.